Proof overpromises.
A look into the brands, launches, visuals, systems and stories we helped shape - from Shopify builds and content production to strategy, campaigns and digital structure.

What we’ve been building.
A mix of launches, campaigns, content, shop details, creative direction and behind-the-scenes work.












Selected work.
Real businesses.
A closer look at selected launches, relaunches and digital systems we helped shape - from Shopify architecture and brand structure to smoother customer journeys and better internal workflows.

Bellas Relaunch
A modernised store experience with improved usability, refined UX structure and better product category navigation - built to make the shopping journey smoother and the backend easier to manage.

My Felicity Migration
A full move from a legacy e-commerce setup to Shopify - including new structure, product logic, essential apps and a cleaner customer experience from first click to checkout.

De Gerdi Launch
A complete e-commerce presence built from the ground up - translating the brand identity into product pages, shipping logic, custom theme details and a shop structure that feels premium and clear.

Crème de la Crème Relaunch
A refined Shopify relaunch focused on structure, usability and operational flow - with improved navigation, local pickup and delivery functionality built around the way the business actually works.

The Facialist Launch
A focused Shopify build delivered with speed and structure - including product setup, SEO-driven copy, visual integration and a clear shop architecture designed to go live fast without feeling rushed.

The Charm Lab Launch
An end-to-end brand and Shopify build - from concept and storytelling to e-commerce infrastructure, product setup and visual direction for a digital-native jewelry concept.

Corteo Launch
A scalable e-commerce setup built from day one - including brand creation, Shopify structure, product systems and print-on-demand infrastructure for a flexible shop model.

Blanc One B2B Shop
A B2B-focused Shopify structure with gated pricing access, logged-in price visibility, wholesale navigation and backend training to support smoother internal operations.

Bellas South Africa
A complete new Shopify store and market setup, including POS, translation, localisation and the technical infrastructure for South Africa.